Great points. Slow cinematic style build-ups work well with a captive audience or for massive IPs with built-in anticipation. That style is a remnant from og E3 marketing and can sometimes work in direct streams, but today’s gamers want you to get to the point online: gameplay!
I don't think I agree with the take on Dark Descent. Or maybe only partially. Because--and maybe this is just me, I haven't looked around widely at the response reviewers and players writ large had--Dark Descent does not succeed as a tactical combat game. It succeeds as an Aliens Experience (TM), and is good enough at being an Aliens Experience(TM) to overcome the flaws in both its gameplay and its presentation (it's definitely not a AAA game. AA, sure, but AAA? Nah).
So a trailer that highlights the Aliens Experience(TM) quality to the near-exclusion of gameplay is...actually not doing anyone a disservice, in my view. If you value the Aliens Experience(TM) more than the genre, it's the game for you!
If you don't, it probably isn't.
In my view, at least. And hey, even if my view is Objectively True (it obv isn't), perhaps it'd still be better practice to foreground the gameplay, idk, I'm a HR drone.
Great points. Slow cinematic style build-ups work well with a captive audience or for massive IPs with built-in anticipation. That style is a remnant from og E3 marketing and can sometimes work in direct streams, but today’s gamers want you to get to the point online: gameplay!
You just had to publish this right after I finished making a recent trailer. Some great advice for the next trailer though!
I don't think I agree with the take on Dark Descent. Or maybe only partially. Because--and maybe this is just me, I haven't looked around widely at the response reviewers and players writ large had--Dark Descent does not succeed as a tactical combat game. It succeeds as an Aliens Experience (TM), and is good enough at being an Aliens Experience(TM) to overcome the flaws in both its gameplay and its presentation (it's definitely not a AAA game. AA, sure, but AAA? Nah).
So a trailer that highlights the Aliens Experience(TM) quality to the near-exclusion of gameplay is...actually not doing anyone a disservice, in my view. If you value the Aliens Experience(TM) more than the genre, it's the game for you!
If you don't, it probably isn't.
In my view, at least. And hey, even if my view is Objectively True (it obv isn't), perhaps it'd still be better practice to foreground the gameplay, idk, I'm a HR drone.